Diploma Project, University of Arts in Poznań
Identity design for a space inspired by typography, paper and print. Brand name refers to the metalanguage associated with typography. Identity and logo were created on the basis of two main composition lines in the building’s floor plans, bearing in mind the thesis of the project that the fields of graphic design, typography and architecture have a lot in common and overlap in some areas of creative thinking. Architectural design of this diploma project can be seen here.